Sustainable Innovation and Circular Economy

About This Module

Sustainable innovation is changing the offer so it uses less, lasts longer, or comes back — and still pays the people who make it. Virtue that requires a hidden subsidy will be first against the wall in a downturn. Four chapters: circular economy, sustainable design, green business models, and measuring impact without creative accounting. If you cannot say what got worse (cost, convenience, margin), you are not done thinking.

What You'll Learn

• Apply circular economy principles to product and service innovation
• Use sustainable design thinking to create environmentally responsible solutions
• Develop business models that create both economic and sustainability value
• Measure and communicate the sustainability impact of innovations
• Build the business case for sustainable innovation initiatives

Prerequisites

Basic understanding of innovation management Interest in sustainability