Disruptive Innovation Strategies

About This Module

Disruptive innovation, in the Christensen sense, often looks worse on the metrics you currently love. It starts in a customer you do not prize, with a product your best people find embarrassing. Four chapters: the theory, spotting opportunities, business models that fit, and scaling without domesticating the thing that made it dangerous. You will practise seeing the small ugly option. If it already looks like a winner on your current dashboard, it might just be a better version of you. That is still useful. It is not the same bet.

What You'll Learn

• Apply disruptive innovation theory to identify market opportunities
• Evaluate potential disruptive threats to your industry or business
• Develop business models that can disrupt established markets
• Navigate organizational resistance to disruptive ideas
• Scale disruptive innovations effectively in competitive markets

Prerequisites

Understanding of business strategy Familiarity with innovation concepts